With Valentine’s Day rapidly approaching, social media platforms, including Instagram, are attempting to capitalize. To commemorate Valentine’s Day, Instagram has announced a variety of themed activations and options that users can incorporate into their posts and Stories.
One of the most noticeable changes is that Instagram’s standard Stories reaction set has been replaced with six love-themed emojis, all of which include hearts in various forms. This is the first time Instagram has completely replaced its reaction set, and it could help to rekindle interest and attention in the app.
Finally, Instagram has revealed the most popular love-related hashtags and topics based on hashtag usage, giving users an idea of what’s trending and what’s resonating with people.
All of these Valentine’s Day elements are only available for one day, so take advantage of them while you can.
