Twitter’s Verification Reform: More of the Same Under Elon Musk’s Leadership

Twitter’s verification process has been in flux since Elon Musk took over, with the CEO initially introducing an $8 verification plan that quickly failed due to impersonations and other issues. After Twitter re-launched verification with added parameters, Musk was forced to up the price to avoid losing out to app store taxes. However, the changes only brought the system more in line with how it had been previously managed. The top 10,000 advertisers and individuals with over a million followers were gifted verification, with the recognition that they needed it to protect their identity in the app. Twitter also launched a new application procedure for government-affiliated profiles to confirm their identity and eligibility for the marker. While Twitter has made some rule changes and updates, it still bows to government requests, and its systems are largely the same. The only real difference is that Twitter wants to charge more for using its tools.